As businesses of all sizes continue to adopt more apps and tools, the amount of available data grows exponentially. However, not all of that information is important or even useful. It’s critical that as you collect more data you keep it organized and relevant.

Small- and medium-sized business owners have a lot to do. Aside from managing their staff, exploring new opportunities for growth, and keeping clients happy, they have to oversee investments in new technology. Being busy, they can easily commit mistakes when choosing the right IT solution.

The modern business uses data in almost every aspect of its operations. Without immediate and constant access to it, a business will come to a grinding halt. What’s more, in the event of a disaster, it risks losing valuable data if it doesn’t have a backup strategy in place.

Data dashboards have become increasingly popular for businesses over the past few years. They are a great data visualization tool that gives you an overview of your business at a glance. Dashboards can cater to a wide variety of users, from marketing staff to project managers.

We have entered a post-text world. This means multimedia has dominated every channel making written content like standard blogs out of style. This means you need to update or completely reinvent your video content such as video blogs (vlogs), which are being used to engage customers.

Staggering amounts of information is generated every day and many businesses would struggle to operate without their databases. In fact, experts agree that by 2020, there will be 1,700 gigabytes of data generated per person on the planet. If you’re a business that’s worried about protecting its data, analytics tools are a great place to start.

Dashboards have become extremely useful tools for companies to make the most of their raw data. With proper implementation, a dashboard can display essential information in an easy-to-understand format, allowing business owners to easily make informed decisions.

Small business marketing has often been a difficult endeavor for small business owners. Marketing involves a great deal of time and effort, and can require a significant financial investment. Previously, only large corporations could afford marketing automation, but that’s no longer the case.

There’s no telling when natural disasters will occur. When they do, certain regions in the country often bear the brunt of their impact, like when Hurricanes Harvey and Irma hit certain states in 2017. With a well-designed disaster recovery (DR) plan, your business can be spared from total devastation.

Technology enables businesses to work remotely, collaborate more efficiently, and manage their time more effectively. But to achieve these benefits, you need to implement technologies that align with your business’s needs. Here are some things to consider.